what_we_do how_we_work client_stories blog team

Client stories

Who we sell for,
and what happened
when we did.

Every figure on these pages comes from the activity tracker our reps filled in the week the meeting happened. Where a hold rate is missing, we chose not to publish it.

3,937

meetings booked

2,856

confirmed held

61

client accounts

2,659

companies introduced

The wall

Named engagements

Yango Ads

789 meetings booked and still running. Began under the Yandex Direct brand.

Yango

238 meetings across Taxi, Drive, Deli and Robotics

Solut

Pilot proved $5M a year in savings

Graff Interactive

$500K+ closed in six months

UVL Robotics

$400K contracted in five months

LeaksID

108 meetings, 3 projects over $500K

Third Opinion

thirdopinion.ai

Re-signed, then hired their own BDM

Focus

100+ malls approached, 1 contract, 1 RFP

Sumsub

15 meetings with banks and fintechs

GoalProfit

Market read as not ready, and we said so

PM Robot

Project management

30+ leads, then a product rethink

And these

Skillzcafe

Learning

Alinom

Monitoring

24TTL

E-commerce content

Dukkantek

Retail tech

Meteum

Weather AI

iSpring

Learning

Make

Automation

Toloka

Data labelling

Oktio

Software

Slimstock

Inventory

Ailet

Retail vision

RecFaces

Biometrics

Unoto AI

Applied AI

PropTech.AI

Real estate

SPH Engineering

Drones

Orphex

Software

Batna

Software

Roboost

Robotics

Avride

Autonomous driving

GoApp

Mobile

Displ

Digital signage

Dysten

Transport displays

Illumetry

3D display

NNTC

Digital twins

Links go to the client's own site. Where we do not hold a current address we show the sector instead, rather than guess.

What happened inside each one

Forty of these accounts have a written story: who hired us, what they were bringing to the region, what the outreach actually looked like, and one thing we learned that transfers. The tags are the industries each client asked us to sell into.

all industriesRetail and grocery 17Banking 10Construction and real estate 10Energy and industry 9Government 9E-commerce 8Healthcare 7Logistics 7Hospitality 6Technology and IT services 6Professional services 5Telecoms 5FMCG and food 4Consumer electronics 3Marketing agencies 3Apps and games 2Education and training 2Media and publishing 2Agriculture 1Automotive 1Aviation 1Events 1Facilities management 1Insurance 1Travel 1

Yango Ads

ads.yandex.com/direct?lang=en

Advertising technology

For four months of market screening. We are still working the account.

Marketing agenciesE-commerceRetail and groceryBankingTravel

Yandex inApp

ads.yandex.com/easy

Mobile advertising and app monetisation

To run what became the largest outbound programme in our book.

Apps and gamesMedia and publishingTelecoms

Yango

yango.delivery/ae-en

Corporate mobility and delivery

By one part of the group on the strength of the work we do for another.

LogisticsRetail and groceryConstruction and real estateHealthcareEducation and training

Kerno

kernoenterprises.com

Enterprise infrastructure

To sell UAE-made servers to buyers who had bought from the same three global vendors for twenty years.

Technology and IT servicesGovernmentBanking

hold rate not published

Alinom

Infrastructure monitoring

To find out whether anyone in the Gulf would replace the monitoring tools they already had.

Technology and IT servicesEnergy and industryGovernment

hold rate not published

NNTC

Digital twins and VR

To sell 3D property visualisation to developers across seven markets.

Construction and real estateGovernmentEnergy and industry

LAD

Speech and retail analytics

By a software group that came back to us twice more.

HospitalityHealthcareRetail and grocery

24TTL

E-commerce content and online merchandising

To find out whether the region would buy online merchandising at all.

FMCG and foodConsumer electronicsRetail and grocery

Avride

Autonomous delivery robotics

To sell a delivery robot in a country with no rules for delivery robots.

E-commerceLogisticsHospitalityConstruction and real estate

Dukkantek

Retail technology

To sell retail technology to corner shops.

Retail and grocery

Meteum

Weather intelligence

To sell weather to people who already get it free.

AgricultureEnergy and industryInsuranceProfessional services

iSpring

ispringsolutions.com

Corporate learning

To displace software people had already bought.

Energy and industryTelecomsHealthcareRetail and groceryGovernment

SkillsCafé

Corporate learning

To sell corporate training to people who buy corporate training for a living.

Education and trainingRetail and groceryConstruction and real estateGovernment

e-MSI

Process automation

To sell automation to companies that had already bought automation.

Energy and industryHospitalityHealthcareAutomotive

hold rate not published

Yandex Games

yandex.com/games

For the engagement with the highest hold rate we have ever recorded.

Media and publishingTelecomsApps and games

Make

Process automation

To find the companies whose integrations are done by hand.

Construction and real estateBankingProfessional servicesTelecoms

hold rate not published

VideoMost

videomost.com/en

Video conferencing and unified communications

To sell to the people who sell.

TelecomsTechnology and IT servicesGovernment

SPH Engineering

SPH Engineering

droneshowsoftware.com

To sell an events business a capability rather than a service.

LinkedERP

Enterprise resource planning

To find companies at exactly the right moment in their growth.

BankingLogisticsProfessional services

hold rate not published

Lawrify

Legal technology

To find out whether the market existed, in three months.

Construction and real estateBankingProfessional services

hold rate not published

Oktio

To sell a purchasing tool to people who already have a purchasing system.

HospitalityConstruction and real estateEnergy and industry

RCM Systems

Facilities management software

To meet an entire industry in eight weeks.

Facilities management

hold rate not published

Urtica Smart Solutions

Urtica Smart Solutions

IT consulting and integration

To sell consulting without a brand to hide behind.

LogisticsRetail and groceryGovernmentBanking

RecFaces

Biometrics and security

To put a biometrics vendor in front of Saudi Arabia.

Energy and industryGovernmentBankingTechnology and IT services

Unoto AI

Conversational AI

To find out whether anyone here was ready to talk to a machine.

HospitalityRetail and groceryHealthcare

Go Mobile

Mobile marketing

For a three-month sprint at Gulf e-commerce.

E-commerceRetail and groceryMarketing agencies

Slimstock

Supply chain and inventory planning

To find Gulf companies with an inventory problem worth solving.

LogisticsEnergy and industryRetail and groceryHealthcare

Proptech

Short-term rental technology

To sell into an industry with no directory.

HospitalityConstruction and real estate

RDF

Retail supply chain software

To talk to retailers about their least favourite subject.

Retail and grocery

hold rate not published

Double Cloud

Managed data platform

To sell infrastructure to the people who would otherwise build it themselves.

AviationE-commerceBankingMarketing agencies

LemonAI

Predictive marketing analytics

For a two-month campaign that ran into December.

E-commerceRetail and groceryBanking

hold rate not published

Yandex Cloud

yandex.cloud/en

Cloud infrastructure

To recruit partners rather than customers.

Technology and IT services

Aprotech

aprotech.online

Industrial IoT and cyber security

To sell something other than the product the name is famous for.

Construction and real estateEnergy and industryHealthcareLogistics

Sellesta

Marketplace analytics

For a market test with an audience we already knew by name.

FMCG and foodConsumer electronicsE-commerce

Ailet

Retail image recognition

To deliver a target in two months, and finished a fortnight early.

FMCG and foodRetail and grocery

RouteQ

Logistics route optimisation

To sell efficiency to people who already believe they are efficient.

FMCG and foodLogisticsRetail and grocery

Toloka

AI training data

To sell the ingredient a year before the market started cooking.

Retail and groceryE-commerceTechnology and IT services

hold rate not published

Orphex

Marketing analytics

For eight weeks and the map changed halfway through.

Retail and groceryConsumer electronicsE-commerce

PM Robot

Project management software

For one month. Every meeting we booked took place.

Construction and real estateGovernmentProfessional services

Sumsub

Identity verification and compliance

To sell compliance software to a market that was writing its rules that year.

The eleven engagements without a published hold rate are on this page too. Leaving them off would have made the average look better than it was.